How it all began
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The Ausonia, Lepercq & Co story started on a sunny day in July 1982, at the port of Genoa, Italy. A 15-year-old boy who recently caught the cruise ship “bug” was boarding his very first cruise vessel. Beyond the old Genovese terminal stood the beautiful Ausonia, a gleaming-white, distinctively Italian-breed cruise vessel with a rich pedigree. Built in 1957 in Italy, Ausonia started her career as a liner sailing for Adriatica di Navigazione between the ports of Venice, Alexandria, and Beirut. With the liner voyages gradually replaced by airplanes, the Ausonia was converted as a cruise vessel operating 8-days voyages in the Western Mediterranean, a clear precursor to today’s Costa, MSC, and many others.
This voyage on the M/V Ausonia was the beginning of a journey of passion and wonder for this 15-year-old boy.
Today, the same sense of wonder and passion ignites the birth of Ausonia, Lepercq & Co, a venture imagined by this boy – now very much an experienced adult – with a strong passion for the cruise industry.
Ausonia, Lepercq & Co consists of a group of highly experienced Cruise and Finance industry executives sharing the same passion, but also the same values. Our belief is that if you first build a great team, then magic can foster iconic results. Ausonia, Lepercq & Co is our tool to create magic and catalyze great work with great people.
AUTHENTICITY, INNOVATION, CREATIVITY, AUDACITY, AGILITY are the core values of Ausonia, Lepercq & Co. We will always deliver – and expect – these values in our endeavors to invest into the cruise industry.
Despite being highly experienced executives in the cruise & finance industries, we first and foremost commit to the same sense of Wonder experienced by this 15-year-old boy boarding the MV Ausonia in Genoa. What is wonder? To find out, look no further than at a child. Wonder is open-ended curiosity. Wonder is about asking questions that do not necessarily have an answer. Wonder begins with a willingness to explore, step into the unknown, take risks, and let go of control. Not an easy commitment, but one that precedes iconic success.